Former CMO Scaling Businesses And Making Mental Moves Toward Greatness – Ep.051 – Corey Quinn

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Episode summary:​ Corey Quinn has learned a lot working in corporate. He learned about knowing where boundaries lie when it comes to company culture and outweighing what’s being asked to do and getting ahead in the company. Corey had worked at a company where they like to go out drinking twice a week. 

He had to weigh in on his pros and cons and know his boundaries. He could get drunk with his co-workers and executive teams, bond, and possibly open up to promotional opportunities, but show up to work hungover, tired, and not his best.

Or he could miss out on those opportunities and put his health, well-being, and family first. Corey chose his health.  

Corey now owns his own business helping other companies grow. He helps the founders and CEOs focus through the chaos and work on sequential growth.

That also means these companies need to place their own boundaries and stop saying yes to everything and start focusing on one area at a time.

Guest Name & Bio: Corey is the ex-CMO of Scorpion, where in 6 years he helped grow the agency from $20-$150M.

Today he helps $2M+ B2B SaaS and Agency CEOs identify and scale profitable niches and customer segments.

Corey Quinn

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EPISODE TRANSCRIPTION

[Nick McGowan]: Hey Corey welcome to the show man how are you doing?

[Corey Quinn]: what’s up nick super excited to be here 

[Nick McGowan]: And i’m super excited that you’re here. I was telling you that this morning so i’ve meditations every single morning and as night as often as i can it’s part of my

routine but there are moments in the mornings where i have three a five minutes

[Nick McGowan]: with you at different times

[Corey Quinn]: yeah

[Nick McGowan]: and then telling me to go have a kick as day

[Nick McGowan]: and that’s really how that’s how

[Nick McGowan]: our friendship here started

[Corey Quinn]: yeah

[Nick McGowan]: i found out about the insight timer

ap

[Corey Quinn]: yeah

[Nick McGowan]: and found some who told me to have a kick as day

[Corey Quinn]: yeah

[Nick McGowan]: in the beginning of a morning meditation

[Corey Quinn]: yeah

[Nick McGowan]: and i was like this

[Corey Quinn]: yeah

[Nick McGowan]: is great and then i found out that we were connected you know six degrees

[Nick McGowan]: of kevin bacon style in a sense

[Corey Quinn]: i

[Nick McGowan]: with somebody on linked in who also has another podcast one percent podcast think differently

y friends

[Corey Quinn]: nice

[Nick McGowan]: and man i’m just really happy that you’re on the show

[Corey Quinn]: oh

[Nick McGowan]: so without noting out thank you for being here

[Corey Quinn]: awesome man i really appreciate it i’m

[Corey Quinn]: honored to be here

[Corey Quinn]: i’m excited for our conversation

[Nick McGowan]: cool so why don’t you get a

start and give us a little bit of

[Nick McGowan]: context

[Corey Quinn]: sure

[Nick McGowan]: who is gory quinn

[Corey Quinn]: ah

[Nick McGowan]: what do you do and tell us

one thing that most

[Corey Quinn]: oh

[Nick McGowan]: people don’t know about you that’s a

little odd or bizarre

[Corey Quinn]: okay so cory quinn

[Nick McGowan]: ah

[Corey Quinn]: i am a consultant i work with

b to be subscription based businesses doing north

[Corey Quinn]: of three million dollars i work really

closely with the founders and marketing team to

[Corey Quinn]: help them get unstuck that’s my job

[Nick McGowan]: beautiful

[Corey Quinn]: ah and so something that is different

[Nick McGowan]: a

[Corey Quinn]: and a little unique about me i

was a childhood actor and i started on

[Corey Quinn]: the very first chicken mc nuggets commercial

that ever erred

[Nick McGowan]: right what

[Corey Quinn]: the funny thing is i was this

little kid

[Corey Quinn]: i was like seven years old and

i had a chance for the very first

[Corey Quinn]: time to show

[Nick McGowan]: oh

[Corey Quinn]: my son

[Corey Quinn]: who is now seven years old a

clip of me on television was obviously on

[Corey Quinn]: out now and i was super excited

because i was like oh i’m gonna finally

[Corey Quinn]: show this to him and like he’s

gonna he’s going to get such a kick

[Corey Quinn]: out of this and so i

[Nick McGowan]: uh

[Corey Quinn]: play the commercial

[Nick McGowan]: uh yeah

[Corey Quinn]: and he couldn’t

[Nick McGowan]: yeah

[Corey Quinn]: care like oh yeah so kind of

anti climactic

[Corey Quinn]: there but yeah i was i was

childhood actor i did about about three years

[Corey Quinn]: i did a glue ice chest commercial

with joe this man i did a couple

[Corey Quinn]: of

[Nick McGowan]: nice

[Corey Quinn]: hot wheels mc donalds you know you

know as you do here in los angeles

[Corey Quinn]: that’s what we do

[Nick McGowan]: yeah you know these coasters we don’t

typically get in the commercials

[Corey Quinn]: h

[Nick McGowan]: unless we were you know running past

the street like

[Corey Quinn]: h

[Nick McGowan]: a

[Corey Quinn]: yeah

[Nick McGowan]: funk that guy getting here how so

give me a little bit of background of

[Nick McGowan]: that did you get into that

[Corey Quinn]: oh

[Nick McGowan]: did you have family that was into

that sort of thing or

[Corey Quinn]: no

[Nick McGowan]: they’re just like you’re a cute kid

let’s get

[Corey Quinn]: i

[Nick McGowan]: your

[Corey Quinn]: was

[Nick McGowan]: chicken nuggets

[Corey Quinn]: yeah i know i was a cute

[Nick McGowan]: yeah

[Corey Quinn]: kid i think and we were at

sax

[Nick McGowan]: yeah

[Corey Quinn]: fifth avenue as as a child we

were going my mom and i were together

[Corey Quinn]: and we were going to we’re going

to a wedding so i had to get

[Corey Quinn]: a sou now as in the sort

of the the formal ware area in in

[Corey Quinn]: the in the shopping center and there’s

some scout that came up to my mom

[Corey Quinn]: and said you’ve got a pretty cute

kid there you know he’d be great and

[Corey Quinn]: commercials here’s my car and then you

know one thing led to the next and

[Corey Quinn]: next thing i know i’m eating chicken

meat nuggets with a huge camera in my

[Corey Quinn]: face

 what a weird thing that’s so

[Corey Quinn]: i know

[Nick McGowan]: cool though

[Corey Quinn]: i

[Nick McGowan]: i

[Corey Quinn]: know

[Nick McGowan]: feel like that would be a weird

situation now like if

[Corey Quinn]: okay

[Nick McGowan]: somebody walks up and was like you

have a cute kid here’s my card they’d

[Nick McGowan]: be like

[Corey Quinn]: oh my

[Nick McGowan]: nine

[Corey Quinn]: god

[Nick McGowan]: one fucking one

[Corey Quinn]: yeah no it would be a little

alarming

[Corey Quinn]: and just yeah get me the

[Nick McGowan]: h

[Corey Quinn]: hell out of here

an so you were you were an

actor for a little bit did

[Corey Quinn]: yeah

[Nick McGowan]: you do anything past past those commercials

or did you want to even

[Corey Quinn]: no you know i loved it it

was super unique i didn’t

[Nick McGowan]: yeah

[Corey Quinn]: have any friends doing it and i

was it was at a time of my

[Corey Quinn]: life when my friends were super important

i wanted to spend time with them i

[Corey Quinn]: didn’t fully it was fine it was

cool is different and i did it like

[Corey Quinn]: i said for a couple of years

and then i eventually decided hey you know

[Corey Quinn]: this is not really that fun so

i decided to kind of hang it up

[Corey Quinn]: and then you know my my parents

[Nick McGowan]: yah

[Corey Quinn]: didn’t have prone with it they were

they were happy as long as i was

[Corey Quinn]: happy so

[Nick McGowan]: that’s cool

[Corey Quinn]: yeah man

[Nick McGowan]: so let’s jump a little bit ahead

so now that you’re working business business and

[Nick McGowan]: working with other marketing people

[Corey Quinn]: yeah

[Nick McGowan]: how did you get into that like

[Corey Quinn]: yeah

[Nick McGowan]: what what path that led

[Corey Quinn]: oh

[Nick McGowan]: you from eating chicken nuggets to

[Corey Quinn]: uh

[Nick McGowan]: work with c c e

[Corey Quinn]: h

[Nick McGowan]: s and c mos

[Corey Quinn]: yeah yeah so quick background on me

um i my previous role was as the

[Corey Quinn]: chief marketing officer had a company called

scorpion and scorpion is

[Nick McGowan]: hm

[Corey Quinn]: a b to be basically marketing agency

very technology heavy and see serving the s

[Corey Quinn]: b i joined the company about seven

years ago and i was with them for

[Corey Quinn]: a full basically six years as their

chief marketing officer we drew the company super

[Corey Quinn]: fast we start off about twenty million

dollars in annual revenue grew to be about

[Corey Quinn]: a hundred and fifty million dollars in

about six years

[Nick McGowan]: yeah

[Corey Quinn]: massive massive growth and learned a lot

and throughout the years i ways

[Nick McGowan]: oh

[Corey Quinn]: wanted to get back to more of

an entrepreneurial um emotion and my

[Nick McGowan]: oh

[Corey Quinn]: career and so my time at scorpion

was amazing and it felt

[Nick McGowan]: oh

[Corey Quinn]: at a certain point it was time

for me to move on and what i

[Corey Quinn]: really wanted to do was to step

out and be i guess what they called

[Corey Quinn]: today a solo preneure and start

[Corey Quinn]: helping other companies by leveraging the experience

that i had

[Corey Quinn]: at scorpion and then previous to my

career all the sort of bee to be

[Corey Quinn]: sales and marketing experience which led me

to today

[Nick McGowan]: oh

[Corey Quinn]: and so i left scorpion at the

[Nick McGowan]: yeah

[Corey Quinn]: end of last year and was

[Nick McGowan]: yeah

[Corey Quinn]: a great decision for me personally and

i’ve stepped into this consulting role landed to

[Corey Quinn]: clients really quickly uh and then a

third one and then now i’m just focused

[Corey Quinn]: on helping these three companies grow and

it’s been great

[Nick McGowan]: it’s awesome man

[Corey Quinn]: yeah

[Nick McGowan]: i

[Corey Quinn]: man

[Nick McGowan]: know growing a business can be a

lot it can be taxing on you

[Corey Quinn]: m

[Nick McGowan]: personally spiritually physically all of that but

to have an crazy amount of growth over

[Corey Quinn]: yeah

[Nick McGowan]: a six year period how did you

manage your motions how did you manage your

indset and how did you manage

[Corey Quinn]: yeah

[Nick McGowan]: just being you without being kind of

alcoholic

[Corey Quinn]: sure

[Nick McGowan]: ye

[Corey Quinn]: thank you i probably could not

[Nick McGowan]: oh

[Corey Quinn]: say that i was not a orcoholic

but

[Corey Quinn]: lot of a lot of

[Nick McGowan]: uh

[Corey Quinn]: in balance i think for a couple

of years and

[Corey Quinn]: that was part of it

[Nick McGowan]: yeah

[Corey Quinn]: honestly to be completely transparent um it

was a challenging role in a very very

[Corey Quinn]: fast growing company in a in a

culture every time e has its own culture

[Corey Quinn]: and this company

[Nick McGowan]: yah

[Corey Quinn]: has such a fun exciting sort of

client first committed kind of culture where you

[Corey Quinn]: really feel part of the family in

all these things and so

[Corey Quinn]: i was really consumed by

[Corey Quinn]: that in a i think in a

[Nick McGowan]: oh

[Corey Quinn]: positive way in some in some respects

you know i am potentially priortized work over

[Corey Quinn]: other aspects of my life and to

a certain point

[Corey Quinn]: when i wanted to make some changes

but

[Nick McGowan]: welcome

[Corey Quinn]: i would say that it was period

[Nick McGowan]: yeah

[Corey Quinn]: of a lot of stress

[Nick McGowan]: sure

[Corey Quinn]: good stress but also what helped to

sort of balance it out was a

[Nick McGowan]: oh

[Corey Quinn]: lot of a lot of positive impact

we were growing the company were making great

[Corey Quinn]: strides and so the work was really

resulting in some nice of material benefits so

akes sense yeah i know if if

you’re

[Corey Quinn]: oh

[Nick McGowan]: working and grinding on something and building

and building but you don’t see anything really

[Corey Quinn]: yeah

[Nick McGowan]: coming out of it

[Corey Quinn]: yeah

[Nick McGowan]: you can just feel like you’re not

doing anything or that you’re moving backwards so

[Nick McGowan]: for you to see

[Corey Quinn]: yeah

[Nick McGowan]: that growth must have been great but

here you are years later i mean

[Corey Quinn]: m

[Nick McGowan]: little over a year or whatever

[Corey Quinn]: hm

[Nick McGowan]: post being out of the company but

being able to look back are there things

[Nick McGowan]: that you would have done differently for

yourself mentally to be able to get through

[Nick McGowan]: that stuff

[Corey Quinn]: yeah

[Nick McGowan]: a little ifferently

[Corey Quinn]: yeah

[Nick McGowan]: yeah

[Corey Quinn]: yes yes and no it’s hard to

say because it was

[Corey Quinn]: a culture of sort

[Corey Quinn]: of overwork at the time when i

was at the company and so um you

[Corey Quinn]: kind of either are on the bus

or you’re not and so

[Corey Quinn]: it’s kind of art of the sort

of the social contract being all in and

[Corey Quinn]: being a part of that and so

[Nick McGowan]: a

[Corey Quinn]: i’ll give you an example

[Nick McGowan]: oh

[Corey Quinn]: so the executive team there’s

[Nick McGowan]: oh

[Corey Quinn]: a bunch of founders the founder and

a lot of his sort

[Nick McGowan]: what

[Corey Quinn]: of close friends heavily involved in the

busies and there is sort of a culture

[Corey Quinn]: at least when i joined

[Nick McGowan]: at

[Corey Quinn]: the company of going out

[Nick McGowan]: kay

[Corey Quinn]: and having a great time going out

and getting drinks it was i think

[Nick McGowan]: hm

[Corey Quinn]: every tuesday and thursday night it wasn’t

just a cocktail and go home it was

[Corey Quinn]: let’s let’s some fun like you know

[Nick McGowan]: hm

[Corey Quinn]: type of thing and i i’ve always

lived sort of very conscious of my health

[Corey Quinn]: maybe

[Nick McGowan]: yeah

[Corey Quinn]: not always always but you know my

adult life for sure been very conscious of

[Corey Quinn]: my i think that was not something

i really wanted to do drink a lot

[Corey Quinn]: of alcohol would always be hung over

the next day

[Nick McGowan]: yeah

[Corey Quinn]: and the location of the office was

about an hour from my house and so

[Corey Quinn]: it was not very practical with a

white and sunned home to go out every

[Nick McGowan]: oh

[Corey Quinn]: tuesday and thursday night however as a

result of not doing that i may have

[Corey Quinn]: missed opportunities

[Nick McGowan]: oh

[Corey Quinn]: for bonding with my team or the

executive

[Nick McGowan]: sure

[Corey Quinn]: team the founder and others and a

sort

[Nick McGowan]: ah

[Corey Quinn]: of a trade off and remember actually

asking

[Nick McGowan]: oh

[Corey Quinn]: my coach you know how do i

how do i build better relationship with the

[Corey Quinn]: founder and some of the other senior

executives that were basically my team

[Nick McGowan]: yeah

[Corey Quinn]: without doing this and his answer

[Nick McGowan]: a

[Corey Quinn]: was pretty straightforward which is well you

just have to suck it up and go

[Corey Quinn]: out and have a good time with

them and not and not you know not

[Corey Quinn]: think about it too much and

[Corey Quinn]: and i thought about that and i

thought well you know i could do that

[Corey Quinn]: but then i would be compromising my

mind values a little bit and i decided

[Corey Quinn]: to ultimately not do that so i

kind of i think potentially missed out on

[Corey Quinn]: some some trust building and some culture

building at the at the company oh

[Nick McGowan]: sure i’m sure there’s still a lot

of companies that are like that we were

[Nick McGowan]: talking before we hit record about how

remote work has

[Corey Quinn]: yeah

[Nick McGowan]: kind of changed a lot of things

[Corey Quinn]: ah

[Nick McGowan]: for people especially

[Corey Quinn]: yeah

[Nick McGowan]: working from home some people are

[Corey Quinn]: yeah

ore more of a hall now because

they don’t have

[Corey Quinn]: h

[Nick McGowan]: to drive you’re just like constantly

[Corey Quinn]: m

[Nick McGowan]: here and i find myself doing that

ship where i’m like oh i’ll go make

[Nick McGowan]: dinner five minutes later i’m back at

the computer i’m like how did that get

[Nick McGowan]: here

[Corey Quinn]: yeah

[Nick McGowan]: but being in that spot where their

company s that almost make you feel like

[Nick McGowan]: you have to do these things to

be part of the crew and i think

[Nick McGowan]: some of that really stems

[Corey Quinn]: oh

[Nick McGowan]: from some of the fear that they

have as owners and i’ve experienced that with

[Nick McGowan]: different companies i’ve been part of but

[Corey Quinn]: m

[Nick McGowan]: also through conversations with people where they’re

like well i feel this way and i

[Nick McGowan]: can’t do anything different and they’re obligated

to either go spend that time or put

[Nick McGowan]: in the extra work now how do

you talk to c m s about

[Corey Quinn]: m

[Nick McGowan]: that now knowing the ship that you

went through and honestly

[Corey Quinn]: hm

[Nick McGowan]: knowing that it’s not really fucking

[Corey Quinn]: oh

[Nick McGowan]: healthy at all

[Corey Quinn]: right exactly i think well i think

what you’re mentioning about

[Corey Quinn]: remote where the

[Nick McGowan]: h

[Corey Quinn]: people are being hired away from the

headquarters where a lot of these things typically

[Nick McGowan]: hm

[Corey Quinn]: happen you know

[Nick McGowan]: yeah

[Corey Quinn]: especially at the senior level so if

the

[Nick McGowan]: oh

[Corey Quinn]: c o is in florida

[Nick McGowan]: yeah

[Corey Quinn]: and the c m o is in

the bay area um there isn’t um there’s

[Corey Quinn]: less pressure to go and kind of

have a sort of always always be on

[Corey Quinn]: and always be sort of

[Corey Quinn]: in that mode if you’re not particularly

that’s not particular a thing by the way

[Corey Quinn]: i’m an introvert

[Nick McGowan]: hm

[Corey Quinn]: so i’m not the guy

[Nick McGowan]: hm

[Corey Quinn]: who likes to go out drinking a

whole night for a couple o nights a

[Corey Quinn]: week that’s just kind of not something

i’m very interested in from health perspective but

[Corey Quinn]: but i think when it does when

it does come up you know i think

[Corey Quinn]: there’s a certain aspect of it yeah

it’s like yeah you have to you have

[Corey Quinn]: to show up and you have to

um

[Nick McGowan]: oh

[Corey Quinn]: you put the put the company hat

on and and do the things that will

[Corey Quinn]: help you to build tighter relationships because

that’s ultimately what’s

[Nick McGowan]: yeah

[Corey Quinn]: going to serve you in your career

um but as long as it’s as long

[Corey Quinn]: you’re not compromising your values in such

a way that is harming your health harming

[Corey Quinn]: your relationships putting yourself in harm i

think that there’s some some grey area there

[Corey Quinn]: as far as what you should do

and it’s really ultimately it’s up to the

[Corey Quinn]: person but there is a certain level

of

[Nick McGowan]: yeah

[Corey Quinn]: needing to participate in those things

[Nick McGowan]: there’s a balance i get that like

you don’t want to always be that guy

[Nick McGowan]: like no i’m not going

[Corey Quinn]: oh

[Nick McGowan]: to do anything i don’t really like

you people i’m going to go home like

[Nick McGowan]: you got me from nine to four

fifty nine and that’s

[Corey Quinn]: right

[Nick McGowan]: it

[Corey Quinn]: and look i think just just start

to interject but i think there’s there’s different

[Corey Quinn]: stages of businesses as well and so

this

[Nick McGowan]: yeah

[Corey Quinn]: happened to be a earlier stage business

[Corey Quinn]: a massive growth cycle that required a

lot of collaboration a lot of trust a

[Corey Quinn]: lot of activity and so for someone

to sort of not be of the mind

[Corey Quinn]: of k company first and you know

let’s we’re on this crazy ride together and

[Corey Quinn]: we’re going to do whatever it takes

to see where it goes that mentality i

[Corey Quinn]: don’t think you’d fit in at least

at this company you certainly wouldn’t give you

[Corey Quinn]: and fit in it would prbalywouldn’t last

long so there’s there’s a sort of requirement

[Corey Quinn]: now you

[Corey Quinn]: can trast that with your going work

for over you go work for facebook it’s

[Corey Quinn]: a much different business it’s an enterprise

level business and there’s actually a lot more

[Corey Quinn]: infrastructure a lot more oversight from human

resources perspective and so there’s not that expectation

[Corey Quinn]: in fact it’s probably the opposite where

it’s like you have to ask for overtime

[Corey Quinn]: type of

[Corey Quinn]: thing

[Nick McGowan]: hm

[Corey Quinn]: so it’s different

[Nick McGowan]: yeah that makes sense

[Corey Quinn]: m

[Nick McGowan]: so the people that you’re working with

now did you find that you gravitated

[Corey Quinn]: yeah

[Nick McGowan]: toward

[Corey Quinn]: yah

aybe a little bit more

[Corey Quinn]: h

[Nick McGowan]: of a mom and pop or maybe

something more

[Corey Quinn]: hm

[Nick McGowan]: corporate

[Corey Quinn]: yeah

[Nick McGowan]: or some and completely different than what

you

[Corey Quinn]: oh

[Nick McGowan]: had

[Corey Quinn]: what i what i was very intentional

about when i when i left scorpion i

[Corey Quinn]: knew i wanted to consult with businesses

but i had to figure out at what

[Corey Quinn]: level like what type of business and

what i was immediately attracted to is working

[Corey Quinn]: with founders and the reason for that

is i’ve been a founder myself have i

[Corey Quinn]: started up a business out of college

we raised six million dollars and we the

[Corey Quinn]: business it was as a great experience

so i’ve been a founder i’ve worked

[Nick McGowan]: i

[Corey Quinn]: for

[Nick McGowan]: don’t

[Corey Quinn]: the founder of a business of multiple

times the last company i worked for scorpion

[Corey Quinn]: i worked directly for the founder and

so i also have an affinity for people

[Corey Quinn]: who like to break the rules and

like to do big things and i want

[Corey Quinn]: to really

[Corey Quinn]: build something interesting and so i like

that energy and i’m attracted to that type

[Corey Quinn]: of emotion and so as a result

of that how did i want to work

[Corey Quinn]: with founders now i don’t work with

pure startups and the reason why is because

[Corey Quinn]: i find that my strength come in

helping a business that has a level of

[Corey Quinn]: success find find focus out of chaos

any time you do a start up business

[Corey Quinn]: there’s a lot of work that’s done

in a lot of different directions you say

[Corey Quinn]: yes to

[Nick McGowan]: yeah

[Corey Quinn]: a ton of different clients and so

at a certain point doing that is counterpart

[Corey Quinn]: dive and so my my role as

i see it is helping companies to get

[Corey Quinn]: focused once they’ve already gotten a level

of attraction in the business

[Nick McGowan]: interesting honestly

[Corey Quinn]: hm

ean the thing that came to mind

is those people that help people organize their

[Nick McGowan]: closets

[Corey Quinn]: yeah

[Nick McGowan]: and i’ve

[Corey Quinn]: yeah

[Nick McGowan]: had conversations with those people and they’re

like you never really think about it until

[Nick McGowan]: you go in you look the damn

thing

[Corey Quinn]: oh

[Nick McGowan]: and same with business you can transfer

that over where you go you got a

[Nick McGowan]: lot of ship in this closet we

got to take this out we got to

[Nick McGowan]: work through it because

[Corey Quinn]: yeah

[Nick McGowan]: looking at it you’re like i don’t

know what to

[Corey Quinn]: oh

[Nick McGowan]: do we just keep doing these things

over and over ow do you find that

[Nick McGowan]: you get into a lot of almost

therapy or mental work with the people that

[Nick McGowan]: you’re working through

[Corey Quinn]: yeah

[Nick McGowan]: because they’re just ingrained in the ship

that they’ve been doing

[Corey Quinn]: i’ll give you an example so yes

and and the example i have is one

[Corey Quinn]: of my one of my clients is

a software business they have an amazing product

[Corey Quinn]: in the sort of the learning development

space in and they are about six years

[Corey Quinn]: old they do about three million dollars

in revenue and as i’ve gotten to know

[Corey Quinn]: the company and the product is by

far the most is a superior it’s in

[Corey Quinn]: the market for sure just as far

as features and functionality and the value that

[Corey Quinn]: it creates relative to its competitive set

and the business as i mentioned is doing

[Corey Quinn]: about three million dollars it should be

doing thirty million and the reason why they’ve

[Corey Quinn]: they’ve limited themselves is because when i

when i got in there we looked at

[Corey Quinn]: the business they’re in twenty nine different

verticals

[Nick McGowan]: oh

[Corey Quinn]: meaning that they said yes

[Nick McGowan]: yeah

[Corey Quinn]: to everybody

[Nick McGowan]: yeah

[Corey Quinn]: everyone

[Nick McGowan]: yeah

[Corey Quinn]: from sports management to h to hospitality

restaurants travel you name it like they’re in

[Corey Quinn]: every other but they’re in every business

in the challenge for that he found himself

[Corey Quinn]: in the c o and founder is

that he was as a small three million

[Corey Quinn]: dollar business he’s unable to compete against

the large super large businesses that or much

[Corey Quinn]: more stout then can market more broadly

it to attract the larger

[Nick McGowan]: hm

[Corey Quinn]: larger audience and as a result of

that broad approach his message kind of really

[Corey Quinn]: fell flat in the market and so

what we did as we identify of the

[Corey Quinn]: twenty nine different verticals which one was

the best fit for him and for the

[Corey Quinn]: business from both a revenue retention perspective

as well as qualitative like which companies do

[Corey Quinn]: they like working which ones are a

[Nick McGowan]: yeah

[Corey Quinn]: good fit for the product which one’s

map to the future product map road map

[Corey Quinn]: and so and so forth so identified

restaurants as that vertical that’s the vertical and

[Corey Quinn]: so what we’re doing now is we’re

building business around the market plan around focusing

[Corey Quinn]: only on dominating in restaurants putting a

hunder percent of the effort behind that versus

[Corey Quinn]: you now diffusing the effort across these

twenty nine different verticles

[Nick McGowan]: so how did he feel

[Corey Quinn]: yeah

[Nick McGowan]: about the unraveling when he was like

but i did all this work and i

[Nick McGowan]: got

[Corey Quinn]: yeah

[Nick McGowan]: is in to all these things you’re

like that’s cool let’s get it to one

[Corey Quinn]: ah well i think he was ready

and that’s really the best client for

[Nick McGowan]: okay

[Corey Quinn]: me is someone who is like i

tried i tried to tried i can’t figure

[Corey Quinn]: it out i know i need to

simplify i don’t know how to your earlier

[Corey Quinn]: question the you know it’s

[Nick McGowan]: yeah

[Corey Quinn]: like as is behavior right so it’s

it’s

[Nick McGowan]: yeah

[Corey Quinn]: getting out of the habit of saying

yes to everything and saying no to certain

[Corey Quinn]: things and frankly he’s still saying yes

to a lot of things that he shouldn’t

[Corey Quinn]: be but my

[Nick McGowan]: yeah

[Corey Quinn]: role is to help him to stay

focused to build that plan has helped him

[Corey Quinn]: stay focused and invested in this plan

and once you know as we continue to

[Corey Quinn]: see

[Nick McGowan]: yeah

[Corey Quinn]: results i expect his behavior to change

just like any other human behavior which is

[Corey Quinn]: that when you see results in there

results that you want that you’ve been struggling

[Corey Quinn]: to get you tend to you tend

to want to do more of that stuff

[Corey Quinn]: so that’s it’s all work in

[Nick McGowan]: yeah

[Corey Quinn]: progress yeah

[Nick McGowan]: just like when you see it working

[Corey Quinn]: yeah

[Nick McGowan]: you’re like

[Corey Quinn]: yeah

[Nick McGowan]: oh so i shouldn’t

[Corey Quinn]: yeah

[Nick McGowan]: do those stupid things

[Corey Quinn]: yeah

[Nick McGowan]: any more

[Corey Quinn]: right

[Nick McGowan]: no okay great i’ll go do more

of that

[Corey Quinn]: or hopefully he’s so busy he doesn’t

have time for the other stuff

[Nick McGowan]: yeah there you go

[Corey Quinn]: yeah

[Nick McGowan]: so what sort of advice would you

give to that founder that’s in a spot

[Nick McGowan]: like that right now

[Corey Quinn]: yeah i would say m m either

you are sort of self aware or you’re

[Corey Quinn]: not as relates to the specific issue

and what i mean by that is either

[Corey Quinn]: you’re still in the mode of saying

yes to everything and you’re convinced that by

[Corey Quinn]: just saying yes to one more deal

to one more vertical more revenue you’re going

[Corey Quinn]: to somehow make it big or somehow

scale and so forth and that’s really not

[Corey Quinn]: the client for me it’s really the

person i want to speak to is the

[Corey Quinn]: person who is has done that has

been through that and realized that ah no

[Corey Quinn]: matter what you do no matter what

vender you partner with no matter what agency

[Corey Quinn]: you you have no matter what sales

team you hire or sales leader at that

[Corey Quinn]: is not the thing that’s going to

change it’s going to be through focus and

[Corey Quinn]: so um what i would say is

in general as a discipline it is better

[Corey Quinn]: to focus on a singular vertical single

single buyer today

[Nick McGowan]: hm

[Corey Quinn]: and building your business around that and

then once you’ve mastered that nitch around that

[Corey Quinn]: buyer then you can go on to

the next one so it’s more of a

[Corey Quinn]: sequential approach to growth versus sort of

[Nick McGowan]: sure

[Corey Quinn]: concurrent

[Nick McGowan]: or some would just like it to

be a shot gun where they’re like we

[Corey Quinn]: yeah

[Nick McGowan]: want everybody everybody

[Corey Quinn]: yeah

[Nick McGowan]: come on in we want

[Corey Quinn]: yeah

[Nick McGowan]: to sell you things

[Corey Quinn]: right and that’s fine but i can’t

help you if you’re if you’re if that’s

[Corey Quinn]: your mind set where it’s like you

know i want everything and products perfect for

[Corey Quinn]: everybody everybody can use it and everybody

is a perfect fit they’re not ready yet

[Nick McGowan]: yeah they got stuff they got to

go through to figure

[Corey Quinn]: yeah

[Nick McGowan]: that out and you mentioned about mindset

so i want to know how you got

[Nick McGowan]: to the point where

[Corey Quinn]: yeah

[Nick McGowan]: you got

[Corey Quinn]: oh

[Nick McGowan]: on to the inside time rapp and

got into meditation

[Corey Quinn]: yeah

[Nick McGowan]: and all of that i know you

[Corey Quinn]: thank

[Nick McGowan]: said

[Corey Quinn]: you

[Nick McGowan]: that you don’t typically kind of tie

the two together but it does

[Corey Quinn]: yeah

[Nick McGowan]: sound like within conversations and you being

you you’re going to kind of bring that

[Nick McGowan]: sort of stuff up and have those

[Corey Quinn]: yeah

[Nick McGowan]: sort of things happen but how did

you get

[Corey Quinn]: oh

[Nick McGowan]: into outside

[Corey Quinn]: oh

[Nick McGowan]: of more the spiritual

[Corey Quinn]: yeah

[Nick McGowan]: and more the meditation and and personal

growth

[Corey Quinn]: so i would say i was really

introduced to personal development by my mother of

[Corey Quinn]: all people think the goodness for her

early on my parents did split and get

[Corey Quinn]: divorced and that was luckily enough for

my parents to have the insight to put

[Corey Quinn]: me into therapy and as a result

of that i really benefited from therapy as

[Corey Quinn]: an only child

[Nick McGowan]: hm

[Corey Quinn]: two parents who were working professionals involved

in their personal in their personal lives a

[Corey Quinn]: lot and so i was sort of

i grew up quickly and independently and so

[Corey Quinn]: i got exposed to therapy and then

eventually in college i was interested in this

[Corey Quinn]: technol g called nur linguistic programming which

is

[Nick McGowan]: hm

[Corey Quinn]: about about the mind how the mind

works and studied nor linguistic program and became

[Corey Quinn]: a a practitioner course and a master

practitioner cours got very involved in that in

[Corey Quinn]: that that world which is has a

lot to do with the subconscious mind the

[Corey Quinn]: conscious mind and sound like you may

be familiar but it’s you know dalities around

[Corey Quinn]: the things we say to ourselves and

the pictures we

[Nick McGowan]: yeah

[Corey Quinn]: tell you we show ourselves and the

feelings we feel and so i learned a

[Corey Quinn]: lot about the science of how the

brain and the mind works and some tools

[Corey Quinn]: to help change sort of limiting beliefs

and what not and so i was super

[Corey Quinn]: super interested in all that in college

at the same time i also was certified

[Corey Quinn]: as a hypnotherapist so i went deep

on

[Corey Quinn]: this stuff so i learned a lot

about induction

[Nick McGowan]: yeah

[Corey Quinn]: and learned about milton erickson and all

these folks who

[Nick McGowan]: nice

[Corey Quinn]: who who are the masters of hypnotherapy

and learned about slide of mouth and all

[Corey Quinn]: these really really cool things and so

i’ve always had a sort of interest in

[Corey Quinn]: the mind the conscious and the subconscious

mind and that kind of played in nice

[Corey Quinn]: to my career in sales and marketing

because sales and marketing is really about

[Corey Quinn]: influence and it all starts with the

[Nick McGowan]: hm

[Corey Quinn]: you know the mind and the stories

that we tell ourselves so um yeah i

[Corey Quinn]: really kind of started early on

[Nick McGowan]: that’s that’s huge i mean most people

[Corey Quinn]: oh

[Nick McGowan]: don’t

[Corey Quinn]: m

[Nick McGowan]: say that their mom got them

[Corey Quinn]: yeah

[Nick McGowan]: into it it’s you know somebody else

because it’s it’s typically not from home

[Corey Quinn]: yeah

[Nick McGowan]: but

[Corey Quinn]: yeah

[Nick McGowan]: i can almost guarantee

[Corey Quinn]: yeah

[Nick McGowan]: that a lot of the people

[Corey Quinn]: oh

[Nick McGowan]: that are more into

[Corey Quinn]: oh

[Nick McGowan]: these things if they didn’t have

[Corey Quinn]: oh

[Nick McGowan]: that complete opposite background where they’re like

[Corey Quinn]: hm

[Nick McGowan]: i was in such a terrible spot

that i did a complete one adan here

[Nick McGowan]: i am

[Corey Quinn]: yeah

[Nick McGowan]: i could almost guarantee that there’s a

lot more of that that happens with parents

[Nick McGowan]: that are just trying to be better

people and trying

[Corey Quinn]: yeah

[Nick McGowan]: to give wisdom because there’s things that

i’m sure you’ve learned over the course of

[Nick McGowan]: time especially n l p is that

[Corey Quinn]: m

[Nick McGowan]: how you talk to yourself where they

[Corey Quinn]: hm

[Nick McGowan]: as parents say don’t say that to

yourself you’re not an idiot you just didn’t

[Nick McGowan]: do the right thing that time so

let’s help you and do something a little

[Nick McGowan]: different so

[Corey Quinn]: yeah

[Nick McGowan]: with your with your kid oh are

you introducing them to tony

[Corey Quinn]: oh

[Nick McGowan]: robins or

[Corey Quinn]: yeah

[Nick McGowan]: anything like that

[Corey Quinn]: i do meditate with him he last

maybe

[Corey Quinn]: thirty seconds

[Nick McGowan]: then he’s just twitching he’s like it

that him out of here

[Corey Quinn]: yeah i got to go and so

[Nick McGowan]: oh

[Corey Quinn]: yeah so i do that

[Nick McGowan]: yeah

[Corey Quinn]: i’m very intentional about modeling good behavior

in front of him so i meditate in

[Corey Quinn]: front of him i don’t have an

expectation

[Nick McGowan]: yeah

[Corey Quinn]: that h’s going to do it but

at least he sees me doing it i

[Corey Quinn]: also work out in the same note

try to do push ups around him those

[Corey Quinn]: type of things to give him an

opportunity to see what i do without a

[Corey Quinn]: lot of over

[Nick McGowan]: kay

[Corey Quinn]: expectation

[Nick McGowan]: yah

[Corey Quinn]: on him just yet he’s not quite

there yet

[Nick McGowan]: kay

[Corey Quinn]: seven

[Nick McGowan]: but that’s that’s a big thing for

them to be able to see what you’re

[Nick McGowan]: doing and

[Corey Quinn]: yeah

[Nick McGowan]: for you not to pressure him without

being

[Corey Quinn]: yeah

[Nick McGowan]: like i’m sitting here you should sit

here too

[Corey Quinn]: okay yeah

[Nick McGowan]: i think that can push people away

like

[Corey Quinn]: oh

[Nick McGowan]: think about how many people been a

joke like yeah i played

[Corey Quinn]: oh

[Nick McGowan]: an instrument i played piano because my

parents forced me to do it or something

[Corey Quinn]: and

[Nick McGowan]: and

[Corey Quinn]: i haven’t

[Nick McGowan]: then people

[Corey Quinn]: touched

[Nick McGowan]: are

[Corey Quinn]: it

[Nick McGowan]: just

[Corey Quinn]: in

[Nick McGowan]: like

[Corey Quinn]: thirty

[Nick McGowan]: pushed

[Corey Quinn]: years

[Nick McGowan]: away

[Corey Quinn]: yeah

[Nick McGowan]: exactly you’re like you could be a

savant you don’t know your

[Corey Quinn]: yeah

[Nick McGowan]: parents knew

[Corey Quinn]: exactly

[Nick McGowan]: but you didn’t

[Corey Quinn]: and i think i learned that

[Nick McGowan]: hm

[Corey Quinn]: from my parents my parents both work

very very hard they still do to this

[Corey Quinn]: day and so my parents are both

physically fit and they both work out they

[Corey Quinn]: do a lot of physical

[Nick McGowan]: oh

[Corey Quinn]: activity and so they never really pushed

that on me i saw that of them

[Corey Quinn]: and i think

[Nick McGowan]: that’s

[Corey Quinn]: maybe

[Nick McGowan]: cool

[Corey Quinn]: i was a influe by that so

i kind of

[Nick McGowan]: oh

[Corey Quinn]: i’m modeling the modeling they did for

me for my own son

[Nick McGowan]: yeah way to go parents good

[Corey Quinn]: uh

[Nick McGowan]: job with that one for you to

be able to look

[Corey Quinn]: h

[Nick McGowan]: and be like oh

[Corey Quinn]: oh

[Nick McGowan]: cool yeah this is how this works

instead of like force

[Corey Quinn]: yeah

[Nick McGowan]: feeding what somebody taught you and what

somebody taught them sort of thing

[Corey Quinn]: exactly

[Nick McGowan]: i know we’ve we’ve gotten into some

deeper things

[Corey Quinn]: oh

[Nick McGowan]: bits and pieces here but let’s talk

about a couple those major moments

[Corey Quinn]: m

[Nick McGowan]: or no episodes that have happened in

the course of time that you can look

[Nick McGowan]: back to and say man that was

a mo that changed me

[Corey Quinn]: ah well you mentioned tony robins i

m

[Nick McGowan]: oh

[Corey Quinn]: i was in college or sorry high

[Nick McGowan]: a

[Corey Quinn]: school and it was a time of

my life where

[Nick McGowan]: oh

[Corey Quinn]: i was hanging with the wrong crew

doing some very not healthy things around some

[Corey Quinn]: habits

[Nick McGowan]: yeah

[Corey Quinn]: just not being very active and sort

of the one time my life was not

[Corey Quinn]: very physically

[Corey Quinn]: active and got involved in some just

some guys who are not very very healthy

[Corey Quinn]: and led to me falling who had

depression and my

[Corey Quinn]: parents had divorced and separated my

[Corey Quinn]: was living an

[Nick McGowan]: back

[Corey Quinn]: apartment with my mom and you know

all in all but life was fine but

[Corey Quinn]: i think as a child in high

school trying to figure out life i fell

[Corey Quinn]: into depression and luckily my mom had

the i’m trying to tink of the name

[Corey Quinn]: of the tony robins program but it

was like to awaken the giant within or

[Corey Quinn]: one of these things

[Nick McGowan]: yeah

[Corey Quinn]: and

[Nick McGowan]: yeah oh

[Corey Quinn]: i i got to a point where

i was so just hopeless and helpless in

[Corey Quinn]: life and really was you know

[Nick McGowan]: oh

[Corey Quinn]: not in a good spot mentally and

i didn’t really feel like i had a

[Corey Quinn]: lot of options and i didn’t know

where i was going and then luckily i

[Corey Quinn]: decided the list of this this this

tape as a coon set tape back in

[Corey Quinn]: the day

[Corey Quinn]: and i don’t know if you’ve ever

[Nick McGowan]: oh

[Corey Quinn]: been through tony robins programs

[Nick McGowan]: i have

[Corey Quinn]: uh

[Nick McGowan]: yep

[Corey Quinn]: yeah so he is just an amazing

mote amazing speaker and this has been the

[Corey Quinn]: time i think this actually got introduced

n p though tony and anyway i took

[Corey Quinn]: this program and i mentioned the remembered

there was this break through moment in the

[Corey Quinn]: program and it was like you know

you’re going to be the guy you want

[Corey Quinn]: to be and you’re

[Corey Quinn]: goin a do the things you want

dud and you’re gonna take control of your

[Corey Quinn]: life and remember this like you remember

it now just like this this massive transformation

[Corey Quinn]: where was like finally promising myself to

be true to myself and to be the

[Corey Quinn]: person that i truly know who i

am and

[Nick McGowan]: yeah

[Corey Quinn]: i i had

[Nick McGowan]: yeah

[Corey Quinn]: that sort of emotional break and that

led to um me cleaning up my diet

[Corey Quinn]: cleaning up by my physical routine having

a fresh look on life and i remember

[Corey Quinn]: i went from these

[Nick McGowan]: ah

[Corey Quinn]: these and my de and classes to

stray days and remember

[Nick McGowan]: oh

[Corey Quinn]: the following semester i met the at

the time the woman of my dreams and

[Corey Quinn]: this woman

[Corey Quinn]: one year older than me in high

school but to me she was amazing and

[Corey Quinn]: she was way out of my league

somehow i was able to

[Nick McGowan]: yeah

[Corey Quinn]: build

[Nick McGowan]: oh

[Corey Quinn]: connection with her and we need becoming

sort of boy friend girl friend really super

[Corey Quinn]: connected and really spiritually connected for many

years and so

[Nick McGowan]: oh

[Corey Quinn]: just all this wonderful transfermat i have

in my life

[Nick McGowan]: oh

[Corey Quinn]: when i decided in that moment in

high school that i’m that that i wanted

[Corey Quinn]: to

[Nick McGowan]: oh

[Corey Quinn]: how do i say it’s so funny

i’ve never really put words to this

[Corey Quinn]: so forgive

[Nick McGowan]: oh

[Corey Quinn]: me for not being more articulate uh

[Nick McGowan]: you’re great

[Corey Quinn]: yeah so it was it was it

was just i was ready and willing to

[Corey Quinn]: bet on myself when i never had

and when i did that everything changed

 it’s it’s interesting man it can

be easy to say i wish

[Corey Quinn]: oh

[Nick McGowan]: i had done this at this time

or would have

[Corey Quinn]: m

[Nick McGowan]: you i didn’t experience anything like tony

robins until maybe nineteen twenty something like that

[Corey Quinn]: yeah

[Nick McGowan]: and i think if i were to

listen to some of

[Corey Quinn]: oh

[Nick McGowan]: that throughout high school maybe things would

have been a little different but probably not

[Corey Quinn]: yeah

[Nick McGowan]: because i probably wasn’t freeing ready

[Corey Quinn]: yeah

[Nick McGowan]: until you you get to that point

where you’re ready but there are a lot

[Nick McGowan]: of a lot of kids that i

remember putting pressure on themselves like they need

[Nick McGowan]: to figure out with their five year

their ten year their fifteen year plan or

[Nick McGowan]: what or as a fifteen sixteen seventeen

year old kid and them going to college

[Nick McGowan]: and then becoming a doctor or whatever

like they have these big glamorous

[Corey Quinn]: yeah

[Nick McGowan]: plans and then

[Corey Quinn]: yeah

[Nick McGowan]: the other people are like i don’t

even give a funk

[Corey Quinn]: oh

[Nick McGowan]: i don’t want to be i don’t

want to be around anybody i want to

[Corey Quinn]: yeah

[Nick McGowan]: go do my own thing and

[Corey Quinn]: m

[Nick McGowan]: just disappear i think that all basically

stems from the same thing of not being

[Nick McGowan]: okay in your skin and being

[Corey Quinn]: yeah

[Nick McGowan]: able to actually grow from that

[Corey Quinn]: yeah

[Nick McGowan]: so for you to experience that and

look back at that now and even kind

[Nick McGowan]: of articulate that do you see how

you do things now deep work wise that

[Nick McGowan]: are still of the same mind set

or ther things

[Corey Quinn]: hm

[Nick McGowan]: that you do on the daily

[Corey Quinn]: oh

[Nick McGowan]: that you wouldn’t be the same without

[Corey Quinn]: i think at that moment when i

went through that transformation thank you tony robins

[Corey Quinn]: for that i got connected to what

i call the voice and for me the

[Corey Quinn]: voice is intuition it sort of the

higher power within me that is more universal

[Corey Quinn]: it goes beyond its subconscious it’s something

that guides me and i think ever since

[Corey Quinn]: that moment i’ve i’ve allowed myself to

be guided by the voice sometimes i always

[Corey Quinn]: don’t i don’t always follow the voice

but when

[Nick McGowan]: hm

[Corey Quinn]: i do follow the voice i do

i experience

[Nick McGowan]: yeah

[Corey Quinn]: amazing moments in life and so i

can give you an example where the company

[Corey Quinn]: before scorpion i was looking to transition

out of and i had an offer from

[Corey Quinn]: scorpion to become their c m o

and this back in two thousand fifteen and

[Corey Quinn]: i had another offer from another company

at the same time and so i was

[Corey Quinn]: kind of doing these competing offers and

actually the other offer was it sounded like

[Corey Quinn]: on paper it sounded better it sounded

like a better bet

[Corey Quinn]: a safer bet at the time scorpion

was basically building websites and doing so and

[Corey Quinn]: some things that i felt like back

in two thousand fifteen like oh that’s kind

[Corey Quinn]: of commodity there’s not much opportunity left

in that in that market logically that’s what

[Corey Quinn]: logic said and this other company was

in this massive growth vertical and it was

[Corey Quinn]: super interest and i like the co

and remember i was in san monica with

[Corey Quinn]: my wife we were at mexican dinner

and having some margarita’s and i was sharing

[Corey Quinn]: with her some of my conflicted sort

of minds like on paper this one sounds

[Corey Quinn]: great but i really want to go

to this other one that doesn’t sound as

[Corey Quinn]: good and remember that night because

[Nick McGowan]: yeah

[Corey Quinn]: my wife got mad at me because

i basically

[Nick McGowan]: yeah

[Corey Quinn]: told her my decision which was that

i’m going to go with the one that’s

[Corey Quinn]: less less attractive on paper she didn’t

understand why i would

[Corey Quinn]: do that

[Nick McGowan]: yeah

[Corey Quinn]: we had a young child at home

and what not she’s like why would you

[Corey Quinn]: do that like you’re you’re going against

the obvious choice and so obviously it worked

[Corey Quinn]: out

[Corey Quinn]: for me choosing scorpion the other company

interestingly went out of business about two years

[Nick McGowan]: no

[Corey Quinn]: after that so

[Nick McGowan]: so

[Corey Quinn]: just another example of following the voice

and i make it a practice on a

[Corey Quinn]: daily basis to re connect with the

voice listen to the voice and see you

[Corey Quinn]: know what what i need to do

to make more changes in my life

[Nick McGowan]: i like that i like

[Corey Quinn]: yeah

[Nick McGowan]: the idea of

[Corey Quinn]: oh

[Nick McGowan]: listening to that voice but i got

to be honest

[Corey Quinn]: yeah

[Nick McGowan]: because one of the things that i

like to do on the show is play

[Nick McGowan]: the devil’s advocate of that one person

[Corey Quinn]: yeah

[Nick McGowan]: or maybe there’s a couple of them

that are like fun guys i hear what

[Nick McGowan]: you’re saying but i’ve tried that

[Corey Quinn]: m

[Nick McGowan]: that’s

[Corey Quinn]: hm

[Nick McGowan]: bullshit or i can or what have

you and i think that there are certain

[Nick McGowan]: people have a hard time discerning what

is their intuition and what’s just the monkey

ind so how do

[Corey Quinn]: yeah

[Nick McGowan]: you how would you kind of coach

somebody through

[Corey Quinn]: ah

[Nick McGowan]: that or what tips would you give

them to like listen through the bullshet of

[Nick McGowan]: the monkey binding

[Corey Quinn]: yeah

[Nick McGowan]: to the actual intuition

[Corey Quinn]: you got to go through the monkey

mind it’s a great way to say i

[Corey Quinn]: think there’s

[Nick McGowan]: ah

[Corey Quinn]: there’s a process where you have to

allow yourself to be emotional and to let

[Corey Quinn]: your ego sort of play out and

you can do that in as um you

[Corey Quinn]: could go to the beach where no

one else is around just yell and scream

[Corey Quinn]: get some get some emotion out

[Corey Quinn]: you can journal you can meditate and

go deep within but yeah there’s a certain

[Corey Quinn]: level bullshit that we all kind of

carry around and in that that of disguises

[Corey Quinn]: the truth the other thing i think

is important to do is to on a

[Corey Quinn]: regular basis i do on a quarterly

basis i do sort of look at tory

[Corey Quinn]: of where i’m at today and that

is in my body like what are the

[Corey Quinn]: facts of today what are the facts

and these are facts that like my height

[Corey Quinn]: my weight my health you know he

my resting heart rate how often i work

[Corey Quinn]: out and so and so forth like

what is the truth of today and you

[Corey Quinn]: can’t hide from the facts you

[Nick McGowan]: hm

[Corey Quinn]: can’t tell stories about the facts of

the facts of the facts right and so

[Corey Quinn]: you start with the facts and then

based on that that will lead you into

[Corey Quinn]: a deeper conversation with yourself it’s so

easy however for people to avoid the facts

[Corey Quinn]: because sometimes the facts reveal things that

you don’t want to see

[Corey Quinn]: but

[Corey Quinn]: that’s true for everyone myself included

[Nick McGowan]: yeah

[Corey Quinn]: but i’ve sort of built a discipline

around making sure that for the areas they’re

[Corey Quinn]: important for my life my health my

relationships my business that i am i am

[Corey Quinn]: attached to the facts and any time

that i drift from the facts as that’s

[Corey Quinn]: when i start to fall in trouble

[Nick McGowan]: that’s good stuff man especially to be

able to go all right well facts aren’t

[Nick McGowan]: going to lie so as long as

you get those out and start from that

[Corey Quinn]: yep

[Nick McGowan]: then your emotions are automatically going to

come up because you’ll

[Corey Quinn]: yeah

[Nick McGowan]: be like oh there’s this oh well

you feel this way about it but it

[Corey Quinn]: hm

[Nick McGowan]: still is what it is but at

least you can’t remove those facts

[Corey Quinn]: yeah

[Nick McGowan]: i really appreciate that i think for

the audience i’m sure there are some people

[Nick McGowan]: that try to journal they try to

go through things and talk about stuff but

[Nick McGowan]: they just get kind of lost in

it and then they

[Corey Quinn]: hm

[Nick McGowan]: get too upset and i’m sure we’ve

all been there like you just mentioned even

[Nick McGowan]: kind of going through that monkey brain

i think it’s like a jungle in a

[Nick McGowan]: sense you ever

[Corey Quinn]: m

[Nick McGowan]: see the book

[Corey Quinn]: m

[Nick McGowan]: or not the book the the movie

big fish i think it came from a

[Nick McGowan]: book you ever see that movie big

[Corey Quinn]: i don’t

[Nick McGowan]: fish

[Corey Quinn]: think so no

 with you and macgreggor and the

guy

[Corey Quinn]: m

[Nick McGowan]: so it was syfiside sort of thing

but it’s a big story and at one

[Nick McGowan]: point he’s going through this forest and

just pops out in two this extra little

[Nick McGowan]: town that was hidden behind the forest

so i think of that sort of stuff

[Nick McGowan]: within our mind we’re like there’s that

[Corey Quinn]: hm

[Nick McGowan]: thing that’s back there almost that oasis

but you got to get through the bullshit

[Nick McGowan]: of being able to do it i

know for me personally i’ve had a hard

[Nick McGowan]: time over the course of time to

be able to not listen to the other

[Nick McGowan]: bullshit negative talk

[Corey Quinn]: yeah

[Nick McGowan]: but be able to get to the

intuition have you experience this to where the

[Nick McGowan]: intuition doesn’t speak ship long sentences it

gives

[Corey Quinn]: uh

[Nick McGowan]: you jabbed

[Corey Quinn]: uh

[Nick McGowan]: specific

[Corey Quinn]: yeah

[Nick McGowan]: words like

[Corey Quinn]: yeah

[Nick McGowan]: this thing

[Corey Quinn]: yeah yeah yeah you know and for

me i’m a feeling tone guy so i

[Corey Quinn]: let sort of a feeling

[Corey Quinn]: first and then that bubbles up into

to words or images for me so i

[Corey Quinn]: let that

[Nick McGowan]: yeah

[Corey Quinn]: that feeling is the guide for me

yeah

[Nick McGowan]: yeah the trigger you know that’s got

to be able to open you up i’m

[Nick McGowan]: right there with

[Corey Quinn]: yeah

[Nick McGowan]: you i think i think creatives are

like that where we just feel things at

[Nick McGowan]: first and if we

[Corey Quinn]: yeah

[Nick McGowan]: feel a little off you should listen

to it you know that the you know

[Nick McGowan]: the mi micromes or whatever else in

your system

[Corey Quinn]: yeah

[Nick McGowan]: is like hey there’s something wrong you

should do something with this

[Corey Quinn]: oh

[Nick McGowan]: so how did you get to how

did you get to insight timer and doing

editations

[Corey Quinn]: yeah

[Nick McGowan]: and things of that did you do

it for yourself

[Corey Quinn]: yeah

[Nick McGowan]: was that

[Corey Quinn]: m

[Nick McGowan]: kind of like

[Corey Quinn]: hm

[Nick McGowan]: just set it up for you and

[Corey Quinn]: m

[Nick McGowan]: then put it out there

[Corey Quinn]: the voice told me to do it

[Nick McGowan]: thank

[Corey Quinn]: and

[Nick McGowan]: you voice

[Corey Quinn]: i was called to do that and

it was something that i it is kind

[Corey Quinn]: of an experiment so i did i

think twelve different meditations and i challenge myself

[Corey Quinn]: to do it within a three month

period and

[Nick McGowan]: hm

[Corey Quinn]: so i did it and i had

heard about i’d heard about inside time and

[Corey Quinn]: that you can publish i was like

okay i’m getting into meditation i’m gettin a

[Corey Quinn]: lot of value out of it i

want to teach this i want to find

[Corey Quinn]: a way to teach it there’s this

thing called inside time or i can publish

[Corey Quinn]: a couple of meditations and who knows

who knows what might happen you know just

[Corey Quinn]: do it and it was kind of

more of just like this is kind of

[Corey Quinn]: scary for me to do i think

i know what i’m doing but but i’m

[Corey Quinn]: called to do it so i did

it and what i did was i recorded

[Corey Quinn]: the twelve meditations and then i uploaded

to insight timer and the cool thing is

[Corey Quinn]: that people around the world are downloading

and listening to these

[Nick McGowan]: hm

[Corey Quinn]: meditations i get reviews just like any

other product and it’s wonderful so wonderful to

[Corey Quinn]: see people around the world literally from

you name in all walks of life all

[Corey Quinn]: places in around the world islands and

big countries and everything experiencing value from that

[Corey Quinn]: meditation so is it’s so gratif fine

to look at that

[Nick McGowan]: i bet and for you to listen

to the voice

[Corey Quinn]: oh

[Nick McGowan]: and go ahead

[Corey Quinn]: yeah

[Nick McGowan]: and do it even when oh it

is scary or uncomfortable and awkward and weird

[Nick McGowan]: and

[Corey Quinn]: yeah

[Nick McGowan]: you’re like this is not something i’m

normally doing

[Corey Quinn]: oh

[Nick McGowan]: do you find that you you have

more of that that you’re being called to

[Nick McGowan]: put out there or was that kind

of a one time thing and now you’ve

[Nick McGowan]: shifted a bit

[Corey Quinn]: so i would love to do more

of it i think from a very practical

[Corey Quinn]: perspective i am committing myself to pouring

all my free all my time into building

[Corey Quinn]: my business and so um at a

certain point there’s a small window of time

[Corey Quinn]: what i thought well maybe i could

make that a business and kind of be

[Corey Quinn]: like a head space kind of thing

where

[Nick McGowan]: hm

[Corey Quinn]: i come up with an app and

do sort of meditations for business people um

[Corey Quinn]: but that is a at this point

more of a hobby than a than a

[Corey Quinn]: career from a very practical perspective i’ve

got a wife and kids i’m not yet

[Corey Quinn]: in

[Nick McGowan]: sure

[Corey Quinn]: financially independent and so i needed to

build up the business first and so to

[Corey Quinn]: be honest to me being completely transparent

i’m not sure how to integrate those that

[Corey Quinn]: that with no other aspects of my

business in my life i think i came

[Corey Quinn]: came up at a time when meditation

was not commonly discussed topic where it is

[Corey Quinn]: i think it’s much more today and

[Nick McGowan]: yeah

[Corey Quinn]: so i know it adds value i

know people love it love the meditation in

[Corey Quinn]: general but also get value of my

meditations and i’m sort of open to the

[Corey Quinn]: universe to figure out what’s the next

step

[Nick McGowan]: i appreciate that and

[Corey Quinn]: yeah

[Nick McGowan]: i can tell that even from when

we were talking

[Corey Quinn]: oh

[Nick McGowan]: before we record that you’re like i

can’t fully see it and sometimes that’s okay

[Nick McGowan]: do not be able to fully see

but

[Corey Quinn]: m

[Nick McGowan]: if you have that feel in you

us the voice to kind of lead you

[Nick McGowan]: in that direction

[Corey Quinn]: yeah

[Nick McGowan]: and it sounds like you are where

you’re not being

[Corey Quinn]: yeah

[Nick McGowan]: led in that direction and i think

that’s kind of a lesson for all of

[Nick McGowan]: us

[Corey Quinn]: yeah

[Nick McGowan]: go where you’re feeling you should go

and give your all to that thing especially

[Nick McGowan]: building your busie

[Corey Quinn]: yes

[Nick McGowan]: yeah there are those things like

[Corey Quinn]: oh

[Nick McGowan]: your wife child mortgage

[Corey Quinn]: yeah

[Nick McGowan]: car payments food and ship

[Corey Quinn]: right

[Nick McGowan]: yeah there’s stuff

[Corey Quinn]: exactly

[Nick McGowan]: that you need to take care of

[Corey Quinn]: yeah yeah exactly

[Nick McGowan]: but

[Corey Quinn]: and

[Nick McGowan]: if you’re feeling the thing that you’re

doing then that’s huge

[Corey Quinn]: yeah

an now you would mentioned earlier even

about sales and marketing

[Corey Quinn]: m

[Nick McGowan]: if you don’t have some of that

[Corey Quinn]: yeah

[Nick McGowan]: you’re just kind of a grown sales

guy just trying to push it but you

[Nick McGowan]: able

[Corey Quinn]: yeah

[Nick McGowan]: to actually talk to people and have

good conversation and get stuff out of them

[Nick McGowan]: i think a lot

[Corey Quinn]: m

[Nick McGowan]: of that’s really psychology

[Corey Quinn]: m

[Nick McGowan]: don’t you

[Corey Quinn]: a hundred per cent i mean sales

and marketing are both in my mind influenced

[Corey Quinn]: in the way you build

[Nick McGowan]: yeah

[Corey Quinn]: influences by building trust and that has

everything to do with psychology communication report as

[Corey Quinn]: they call it in

[Nick McGowan]: oh

[Corey Quinn]: nur glisticprogramming and so it’s a great

field for me sort of professional field for

[Corey Quinn]: me to leverage all of my interests

in my hobbies the extent of leveraging um

[Corey Quinn]: sort of sales and marketing as a

way to add value to companies

[Corey Quinn]: you know

[Nick McGowan]: knowen you think about yourself doing deep

work are there things that you’re working on

[Nick McGowan]: right now that like hey this is

the focus this is a thing that i’m

[Nick McGowan]: actively working on

[Corey Quinn]: yeah well i’ve got my i’ve got

three

[Nick McGowan]: oh

[Corey Quinn]: clients two of them are very very

active one of them more

[Nick McGowan]: yeah

[Corey Quinn]: passive so i’m dedicated to doing everything

i can to earn

[Nick McGowan]: kay

[Corey Quinn]: earn an amazing testimonial from them uh

[Nick McGowan]: oh

[Corey Quinn]: uh which means my mind set is

they should be paying me ten per cent

[Corey Quinn]: of the value that i create so

if they’re paying me a hundred thousand dollars

[Corey Quinn]: i should be creating a million dollars

worth of value so i’m

hmm

[Corey Quinn]: trying to create two million dollars worth

of value so i can really knock it

[Corey Quinn]: out f the park for them that’s

one then for myself i’m on a mission

[Corey Quinn]: to build ultimately a software

[Nick McGowan]: oh

[Corey Quinn]: business that’s where i’m going with this

consulting doesn’t make sense when i say that

[Corey Quinn]: but where i’m going is in the

in the next three to five years i

[Corey Quinn]: want to have

[Nick McGowan]: oh

[Corey Quinn]: a significant for not a big but

you know revenue was significant and how i’m

[Corey Quinn]: going to get there is right now

i’m working with business is that i believe

[Corey Quinn]: i’m particularly well suited to serve and

i’m kind of doing paid market research where

[Corey Quinn]: i’m learning about the

[Corey Quinn]: problems being able to apply

[Corey Quinn]: my experience

[Nick McGowan]: oh

[Corey Quinn]: and then hopefully find some pattern s

in the u in the problems that i’m

[Corey Quinn]: solving and then

[Nick McGowan]: yeah

[Corey Quinn]: i’ll codify that maybe create some products

and then eventually some software

[Corey Quinn]: but that’s ultimately where i’m going

[Corey Quinn]: that’s the big sort of impossible goal

that i have for myself uh that gets

[Corey Quinn]: me kind of going every day to

keep to keep going

[Nick McGowan]: it’s awesome man are you doing that

because you want to be able to build

[Nick McGowan]: it or is that more of a

legacy thing that you’re trying to set up

[Corey Quinn]: i think both i think i

[Nick McGowan]: oh

[Corey Quinn]: one of the reasons why i’m not

stepping back into a corporate role after my

[Corey Quinn]: last company at scorpion which i could

very easily do based

[Nick McGowan]: oh

[Corey Quinn]: on my background i’ve got a lot

of opportunities

[Nick McGowan]: oh

[Corey Quinn]: i decided intentinally not to because i’ve

i extremely value my time

[Corey Quinn]: and

[Corey Quinn]: i

[Nick McGowan]: yeah

[Corey Quinn]: see software as a great leverage of

value so very simply when you’re consultant wen

[Corey Quinn]: i’m a consultant i’m selling effectively my

time but when

[Nick McGowan]: yes

[Corey Quinn]: i’m selling software i’m selling an asset

over and over and over again and so

[Corey Quinn]: it’s a lot more leverage than that

and it’s going to help me to buy

[Corey Quinn]: back some time so i could

[Nick McGowan]: yeah

[Corey Quinn]: spend more time with my wife and

my kids

[Nick McGowan]: yeah

[Corey Quinn]: and sort of enjoy life doing things

other than work

[Nick McGowan]: yeah yeah and working how you want

to work i think there are lot of

[Nick McGowan]: people

[Corey Quinn]: exactly

[Nick McGowan]: that get stuck where they’re like fucking

hate my job

[Corey Quinn]: yeah

[Nick McGowan]: i hate this i hate that it’s

like we’ll stop go do something else the

[Nick McGowan]: fuck is wrong

[Corey Quinn]: yeah

[Nick McGowan]: with you

[Corey Quinn]: the the other aspect of that

[Nick McGowan]: hm

[Corey Quinn]: this is personal to me but if

i go work for a company i’m working

[Corey Quinn]: for an entrepreneur it’s their vision that

i’m supporting and not my own and that’s

[Corey Quinn]: fine

[Nick McGowan]: hm

[Corey Quinn]: and i did that for many years

but the voice was always telling me that

[Corey Quinn]: i don’t need to i don’t need

to live within the safety of someone else’s

[Nick McGowan]: yeh

[Corey Quinn]: vision i have my own vision and

i just need to invest in it and

[Nick McGowan]: you

[Corey Quinn]: that’s where at

[Nick McGowan]: got to listen to that voice man

that’s

[Corey Quinn]: i

[Nick McGowan]: a

[Corey Quinn]: know

[Nick McGowan]: it’s a big thing you know so

i always like to ask what’s that one

[Nick McGowan]: piece of advice you give somebody that’s

on their path towards

[Corey Quinn]: m

[Nick McGowan]: self mastery sounds like the voice maybe

the thing but if you’ve got something else

[Nick McGowan]: please do

[Corey Quinn]: it is the voice it is definitely

the voice and the reason why i say

[Corey Quinn]: that is because i believe that we

can all tap into a higher power or

[Corey Quinn]: higher uh set of knowledge and that

the biggest thing that gets

[Nick McGowan]: oh

[Corey Quinn]: in the way is ego you know

there’s a book by ryan

[Nick McGowan]: yeah

[Corey Quinn]: halliday the ego is the enemy and

these things what that means to me is

[Corey Quinn]: that we do a great job of

blocking ourselves from hearing the voice and i

[Corey Quinn]: believe

[Corey Quinn]: that

[Corey Quinn]: it’s the work involved in quieting the

mind and getting to hear the voice whether

[Corey Quinn]: that’s through meditation or working out or

whatever that is i think that work is

[Corey Quinn]: extremely important because ultimately i believe in

life that is the most intimate relationship you

[Corey Quinn]: can have is one with the voice

and so it’s important relationship to build and

[Corey Quinn]: to invest in over time and it

will always pay you back in dividends

[Nick McGowan]: that’s great stuff so coy where

[Corey Quinn]: m

[Nick McGowan]: can people find you where can they

connect with you

[Corey Quinn]: yeah thank you so i have a

profile on insight timer if you are a

[Corey Quinn]: business person and you are looking to

level up your mind set for the day

[Corey Quinn]: i’ve got a power

[Corey Quinn]: um power morning’s meditation which i think

nick that you’ve been through a

[Nick McGowan]: oh

[Corey Quinn]: couple of times which i love that

meditation i listened to it all the time

[Corey Quinn]: and others definitely check that out on

inside time or you can also if you’re

[Corey Quinn]: interested in accessing some of my marketing

my marketing mind and ideas around subscription businesses

[Corey Quinn]: i have a newsletter you can join

it’s a daily news letter i sent on

[Corey Quinn]: email every single day five

[Nick McGowan]: oh

[Corey Quinn]: days a week and again the topic

is for b b subscription businesses

[Nick McGowan]: oh

[Corey Quinn]: you can go to cory quin dot

com slash newsletter and i’d to see you

[Corey Quinn]: on the list so those are two

places

[Nick McGowan]: awesome man well core it’s been such

a pleasure talking with you man i appreciate

[Nick McGowan]: the

[Corey Quinn]: oh

[Nick McGowan]: conversation the wisdom and just ou

[Corey Quinn]: thank

[Nick McGowan]: being

[Corey Quinn]: you

[Nick McGowan]: you so thank you so much for

being on the show

[Corey Quinn]: thank you so much for the opportunity I had a great time in

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